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The Aruba Promise

Explore Kindly with Pelican

Respect Aruba: The Island You Love, Protected by You

Welcome to our One Happy Island.

Here, the sun shines brighter, the ocean shimmers clearer, and the people welcome you with open hearts. At Pelican Group, we believe the beauty of this island is a gift meant to be cared for. Every footprint, every choice, every act of respect helps keep Aruba the paradise we all cherish.

Join us in honoring the Aruba Promise: to travel kindly, explore responsibly, and protect the island we love.

How to Be a Good Guest on Our One Happy Island

These eight simple actions help preserve Aruba’s natural beauty, culture, and spirit. By living the Aruba Promise, you’re not only a visitor, you become a guardian of the island’s future.

1. Admire Wildlife from Afar

Let nature thrive freely. Observe Aruba’s unique wildlife with care and curiosity, without touching or disturbing it. From our ancient Fofoti trees to sea turtles gliding near the shore, every living thing deserves its space. Please do not stack rocks or take shells home. Leave nature as you found it, so others can marvel at it too.

2. Support Local Culture

Step beyond your resort and experience the true soul of Aruba.

Dine where the locals dine, shop from island artisans, and connect with the people who bring our culture to life. Every local meal, handcrafted souvenir, and kind conversation keeps our traditions alive and our community thriving.

3. Use Reef-Safe Sunscreen

Protect the ocean that protects us.

Choose mineral-based sunscreen made with titanium dioxide or zinc oxide. These natural ingredients safeguard your skin without harming coral reefs or marine life.

4. Refill, Don’t Replace

Aruba’s tap water is one of the purest in the world, we call it Paradise on Tap. Bring a reusable water bottle and enjoy it freely. It’s a simple act that keeps plastic off our beaches and out of the sea.

5. Drive with Care

Every trail tells a story, drive it with respect.

Avoid driving on beaches or fragile dunes, where protected species make their home. Stay on marked paths and move gently through the landscape.

At Pelican, our tours are guided by eco-driving principles that protect both nature and adventure.

6. Say No to Single-Use Plastics

Keep Aruba’s beauty free of waste.

The island has banned single-use plastics such as bags, utensils, straws, and confetti. Bring your own reusable s and help us continue this important movement toward a cleaner, greener Aruba. We always have water available on every tour, so you can refill your reusable water bottles instead of using single-use plastics.

7. Leave Only Footprints

Carry your memories home, not your trash.

If you can’t find a bin nearby, hold onto your waste until you do. Each small act of care keeps our island clean, our sea life safe, and our sands pristine.

8. Conserve Water and Energy

Aruba’s resources are precious.

Take shorter showers, reuse towels, and ask your hotel to wash linens weekly. Set your air conditioning to 69°F and switch off lights or televisions when you leave your room.These mindful habits protect the island’s delicate balance and ensure its natural wonders endure.

Join Pelican in the Aruba Promise

At Pelican, sustainability is more than a policy, it is a way of life. We use reef-safe sunscreen, refillable bottles, and eco-conscious practices across all tours. We guide with intention, care for the sea, and celebrate the island that sustains us.

When you travel with us, you become part of this promise, part of a movement to protect Aruba for generations to come

Pelican Aruba

Family-owned since 1986. Rooted in sustainability, inspired by connection, and dedicated to unforgettable island experiences.